New Microsoft Bob McKnight Ads: Good? Not as good as Meeting a Walrus.

Now I’m far from a fan of Microsoft, but their new ad featuring Quiksilver CEO Bob McKnight is actually really good. It deals with the issues surrounding the recession in an innovative way, and the tsunami metaphor works nicely. I like the resolve too, with the emphasis being on a ‘co-opetitive’ future of collaboration, communication, [...]

Looking Cool…

I was told this morning by one of the professors at my University that she’d used me as an example in a seminar…as ‘an organisational ethnographer who dressed appropriately to study advertising agencies and creative businesses’…and told me ‘not to be offended’. I don’t think I was; it’s a compliment in a way I suppose [...]

Flow: Interpretations of Mihály Csíkszentmihályi’s Creativity & Flow…

“Flow is the mental state of operation in which the person is fully immersed in what he or she is doing by a feeling of energized focus, full involvement, and success in the process of the activity”. According to Csíkszentmihályi, flow is this state achievable in work or play, characterized by the following seven requisites: [...]

Managing the Creative Process: Boundaries, Ownership and Expectations

This is a paper I’m writing at the moment. Was looking for any thoughts. Specifically it looks at managing the Creative Process with regard to Boundaries, Ownership and Expectations. That is, ‘boundaries’ between individuals / disciplines / strategies / organisations / cultures, and the ‘boundary objects’ linking them; ‘ownership’ as in how vested individuals or [...]